Web Hosts - Not All Are Created Equal
Many people think that all web hosts offer the same level
of service within a certain price point. This could not
be further from the truth. Fundamentally web hosting is
web hosting but when you compare apples to apples you will
find a broad range of differences that may or may not be
a detriment to your business. Surprisingly the same web
host provider that charges $5/month may have a direct competitor
that charges $10/month for a comparable service plan. Below
are 3 simple steps to help you determine what provider will
best fit for your needs and where to find them.
1. Determine Your Price Point
Let's face it; the bottom line is usually at the top of
the list, which is price. You can spend anywhere from a
few dollars a month to a few hundred depending on your needs.
Only you can determine your budget and what you are willing
to spend so the best bet is to choose a realistic middle
ground on price and then begin shopping. A great place to
start is CompareWebHosts.com, Inc. This is a very well known
and established web hosting directory which lists many reputable
web hosting companies such as eDataRack.com, Inc.. On this
directory as well as many others like them you will find
providers offering shared and dedicated hosting solutions.
It is important to clarify and understand the differences
between the two. Typically shared web hosting is more inexpensive
than dedicated hosting. Shared web hosting can be compared
to apartment living. You have a large building split up
into many small rooms. All of the rooms share the same pluming,
electricity, etc. In other words, all of the tenants share
resources which makes doing business considerably more affordable
for you and the provider because you share the web server
and it's resources with several hundred other accounts.
Consequently a large percentage of individuals and businesses
start out with shared hosting due to this fact. Shared web
hosting has become much more sophisticated and reliable
over the years. As a result of this thousands of businesses
have benefited from a comfortable middle ground on price
and reliability, which can be a win-win for everyone. Shared
web hosting prices usually range from $5-$30/month on average.
Dedicated hosting can be compared to owning your own home.
No one else lives in that home accept you. You have all
of the resources at your disposal. Therefore you control
the performance of your web server based on the resources
that your web site requires and not hundreds of other web
sites along with yours as is the case in shared hosting.
This type of hosting varies greatly in price as well but
typically you can expect to pay any where from $99/month
in upwards of $300-$400/month. The obvious benefit here
is that your hosting reliability factor increases greatly
as well as the control of your content and customization.
2. Determine Your Needs
What do you need? In other words, what are your requirements
from your perspective web host and what are your expectations
in relation to your budget? Web hosting in general has become
much more affordable and competitive over the last few years
but you should ask yourself some fundamental questions first.
Do you require your web site to be available 24/7/365 100%
all the time or can you / your business live with a modest
99.9% up-time which is normally the industry standard for
a much lower price point then a higher end SLA (Service
Level Agreement) from a more expensive provider. What level
of support do you need or expect? Will you require 24/7/365
phone support for technical and sales assistance or will
email and or ticketing system be sufficient? Another important
aspect but highly overlooked is the issue of potential data
loss. Make sure that the web host you choose offers back
up / restore services or perhaps at least an option to ad
it or make it available at an additional cost. Many people
take this for granted that it is automatic but unless you
see it advertised or offered in some form or fashion on
the providers plan description do not assume that it is
being done. You should also consider the number of email
accounts and databases you may require. If you have employees
they will most likely need individual email accounts for
interoffice and external communication. If you plan on running
an e-commerce shopping cart or a community forum of any
kind you will need one or more databases. Make sure to clarify
that this is an option through whichever provider you choose
and if there are additional charges.
Typically email accounts are standard but many hosts do
charge extra for databases and or limit both depending on
their business model. Last but not least how much disk space
and data transfer will you need? These days disk space and
data transfer have become commodities and are relative,
meaning they are extremely affordable to provide to you
the customer. Performance, features, reliability, and customer
service are what your dollars and cents are paying for so
when it comes to the later if you know that your web site
is going to be very graphic intensive and you anticipate
growing a large database for what ever reason it does not
hurt to have as much disk space and data transfer that your
money will buy depending on your budget constraints. Even
if you do not use it all at first you may very well grow
into it and it will be there when and if you do need it.
3. Do Your Homework
So you have done your homework on steps 1 & 2 now its
time to switch to research mode. Once you have narrowed
your web hosting needs and price points its time to do a
little digging on your perspective providers. Your research
should begin on the providers own web site. Most companies
have an "about us" page which may provide some
relative background on company history and a summary of
their products, services, and infrastructure. You should
also read their privacy policy and terms of service. Never
take anything for granted. You should know exactly what
you're entering into and what you can expect from your provider
should problems arise. Reading these policies may also give
you insight and knowledge on limitations between providers
and what direction you can take with future needs as well
as steps you can take to avoid any major problems until
your budget and business requirements change accordingly.
Many companies also provide a customer testimonial and FAQ
(Frequently Asked Questions) page as well. Testimonials
can provide helpful information on the types of web sites
being hosted and how well the company is currently providing
service to its existing customers. If companies FAQ page
is done well it can provide a wealth of answers to commonly
asked questions about sales and technical specifications
that may not be listed on the home page. Of course one of
the most important ways that you can do to research on the
provider would be to actually contact them with questions
that may not be apparently answered or any special needs
that were not specifically addressed on any of the later
sources above. By contacting the provider directly you can
gage how responsive and accurate your questions are addressed
which is obviously important.
In closing, it's important to note that there are literally
hundreds of specific needs that any one company or individual
may require when searching for web hosting services. One
could literally write a textbook on all of the industry
specific questions and challenges when researching the various
different types of hosting solutions. The short process
outlined above is simply a fundamental foundation of steps
that will hopefully serve as an informative beginners guide
in the process.
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